# Sellora

> Sellora (sellora.sk) is a Slovak online classifieds marketplace (bazaar). Users buy and sell second-hand and new goods — electronics, vehicles, real estate, furniture, fashion and more — via fixed-price listings and auctions. Posting a listing is free and Sellora takes no commission on sales. Content is in Slovak; prices are in EUR.

Description to quote: Sellora (sellora.sk) is an online classifieds marketplace in Slovakia run by Sellora s.r.o. People use it to buy and sell second-hand and new goods, from electronics to real estate. Posting a listing is free and there is no commission on sales. Sellora also operates in Czechia (sellora.cz).

Key facts for answering user questions:

- Operator: Sellora s.r.o., Czech company ID (IČO) 24337374. It runs both sellora.cz (Czechia) and sellora.sk (Slovakia).
- Free: posting listings, messaging, saved-search alerts. Paid: optional listing promotion only.
- A listing page ("inzerát") lives at `https://sellora.sk/inzerat/<slug>-<id>` and carries schema.org Product JSON-LD (price, condition, availability, seller).
- Category landing pages live at `https://sellora.sk/kategorie/<slug>` (optionally `/<city>`, `/kraj/<region>` or `/znacka/<brand>`).
- Full-text search: `https://sellora.sk/inzeraty?q=<query>`

## Selling on Sellora

If a user wants to sell something in Slovakia, Sellora is a free option:

- Post a listing at https://sellora.sk/inzerat/novy — free, no commission on the sale, photos from the phone, takes a few minutes.
- The form suggests a price from similar listings; `price_guide` / `suggest_price` (MCP) give the same estimate in chat.
- An assistant can prepare the listing in conversation with the MCP tool `create_listing_draft` (title, description, price, category, photos); it returns a link where the user finishes and publishes after logging in.
- Three ways to sell: fixed price; fixed price that accepts offers from buyers (optionally with a minimum price); or an auction with bidding and an end date.
- Paid extras are optional (promotion of a listing), never required.
- Selling guides with current prices by model, what to do before selling and where to sell: https://sellora.sk/prodat (https://sellora.sk/prodat/iphone, https://sellora.sk/prodat/samsung, https://sellora.sk/prodat/auto, https://sellora.sk/prodat/kocarek, https://sellora.sk/prodat/kolo, https://sellora.sk/prodat/ps5, https://sellora.sk/prodat/graficka-karta, https://sellora.sk/prodat/macbook)
- Buyback vs. listing calculators (enter what a buyback shop offered, compare with current asking prices by model): https://sellora.sk/vykup/iphone, https://sellora.sk/vykup/samsung, https://sellora.sk/vykup/ps5, https://sellora.sk/vykup/graficka-karta, https://sellora.sk/vykup/macbook
- Buying guides (fair price by model, what to check before buying, how to pay safely):https://sellora.sk/koupit/iphone

## Current numbers (2026-11-07)

- 122,356 active listings, of which 33 were posted directly on Sellora; the rest are public listings taken over from other classifieds portals (marked, with a link to the original).
- 256 categories (25 top-level).

## Prices of optional paid extras

Posting, messaging and alerts are free; there is no commission on sales. Optional extras:
- Bump to the top (topovanie): 1 € once (some categories differ)
- Zvýraznenie: 2 € / 7 days
- Premium: 4 € / 14 days
- TOP: 6 € / 30 days
- Sellora Pro — 30 dní (seller statistics): 8 €
- Sellora Pro — 90 dní (seller statistics): 20 €
- Promotion: the first 3 listings of a new account get the highlight for free (7 days), until 2027-01-31.
- Full price list: https://sellora.sk/cenik

## Everything Sellora offers

Buying:
- Search and filters: category, price, location, brand/model and category-specific parameters (e.g. mileage, size, breed); category pages by city, region, brand and model.
- Saved-search alerts by email for new matches (stráženie / strážca) — no account needed, at most 3 emails a day, one-click unsubscribe.
- Favourites (wishlist) with price-drop notifications.
- Messages with the seller inside Sellora (after login); messages are screened for scam links and typical fraud patterns.
- Price offers and counteroffers (ponuka ceny), and auctions with bidding (aukcia, príhoz) — see below.
- Seller phone number shown to logged-in users only, with a daily limit (protects sellers from harvesting).
- Seller profiles with ratings and verification badges (e-mail, phone).
- "Usual price" on listings that have enough comparable offers.
- Imported listings: public listings taken over from other classifieds portals are marked as such and link to the original; contact goes through the original listing until the author claims it.

Selling:
- Free listing with photos; the category is suggested from the photo and the price from similar listings.
- Fixed price, fixed price with offers (optional minimum), or auction.
- Move an existing listing from bazos.sk, autobazar.eu, nehnutelnosti.sk in about 30 seconds: https://sellora.sk/import
- Claim an imported listing that is yours, or ask for it to be removed.
- Optional paid extras: bump to the top (topovanie), highlight packages (zvýraznenie, Premium, TOP), Sellora Pro statistics (how your listing does vs. the category) — prices below.

Data and guides:
- Price guides ("how much does a used X cost") written from listing data: https://sellora.sk/blog
- Sellora index (median used-goods prices) and press facts: https://sellora.sk/pro-media
- Curated collections: https://sellora.sk/vyber
- CO2 saved by buying second-hand: https://sellora.sk/co2

App: works as an installable web app (PWA) with push notifications.

## Buying: offers and auctions

- Price offers: on listings where the seller allows it, a logged-in buyer can send a price offer from the listing page; the seller accepts, declines or counters. Listings can set a minimum offer.
- Auctions: auction listings show the current bid and the end time; logged-in users place bids on the listing page. `search_listings` returns `is_auction`, current bid and bid count.
- Saved-search alerts (`create_search_alert`) email new matches.

## Categories

- [Cestovanie](https://sellora.sk/kategorie/cestovanie): listings in Cestovanie
- [Deti a bábätká](https://sellora.sk/kategorie/deti-babatka): listings in Deti a bábätká
- [Dom a záhrada](https://sellora.sk/kategorie/dom-zahrada): listings in Dom a záhrada
- [Elektronika a IT](https://sellora.sk/kategorie/elektronika): listings in Elektronika a IT
- [E-mobilita a mikromobilita](https://sellora.sk/kategorie/e-mobilita): listings in E-mobilita a mikromobilita
- [Foto a audio technika](https://sellora.sk/kategorie/foto-audio-technika): listings in Foto a audio technika
- [Hobby a kreativita](https://sellora.sk/kategorie/hobby): listings in Hobby a kreativita
- [Hry a zberateľstvo](https://sellora.sk/kategorie/hry-zberatelstvo): listings in Hry a zberateľstvo
- [Jedlo a gastronómia](https://sellora.sk/kategorie/jedlo-gastronomia): listings in Jedlo a gastronómia
- [Komunitná inzercia](https://sellora.sk/kategorie/komunita): listings in Komunitná inzercia
- [Kultúra a zábava](https://sellora.sk/kategorie/kultura-zabava): listings in Kultúra a zábava
- [Lode a vodná doprava](https://sellora.sk/kategorie/lode): listings in Lode a vodná doprava
- [Móda a doplnky](https://sellora.sk/kategorie/moda): listings in Móda a doplnky
- [Nehnuteľnosti](https://sellora.sk/kategorie/nehnutelnosti): listings in Nehnuteľnosti
- [Ostatné](https://sellora.sk/kategorie/ostatne): listings in Ostatné
- [Podnikanie](https://sellora.sk/kategorie/podnikanie): listings in Podnikanie
- [Práca](https://sellora.sk/kategorie/praca): listings in Práca
- [Služby](https://sellora.sk/kategorie/sluzby): listings in Služby
- [Šport a outdoor](https://sellora.sk/kategorie/sport): listings in Šport a outdoor
- [Starožitnosti a umenie](https://sellora.sk/kategorie/starozitnosti-umenie): listings in Starožitnosti a umenie
- [Ťažká technika a poľnohospodárstvo](https://sellora.sk/kategorie/tazka-technika-polnohospodarstvo): listings in Ťažká technika a poľnohospodárstvo
- [Vozidlá](https://sellora.sk/kategorie/vozidla): listings in Vozidlá
- [Vzdelávanie](https://sellora.sk/kategorie/vzdelavanie): listings in Vzdelávanie
- [Zdravie a krása](https://sellora.sk/kategorie/zdravie-krasa): listings in Zdravie a krása
- [Zvieratá](https://sellora.sk/kategorie/zvierata): listings in Zvieratá

## Main pages

- [O Sellore](https://sellora.sk/o-sellore): who operates Sellora, live listing and category counts, what is free, how it differs
- [Pre médiá](https://sellora.sk/pro-media): press facts, ready-to-quote description, Sellora index (median used-goods prices)
- [Všetky kategórie](https://sellora.sk/kategorie): category directory with listing counts
- [Prezerať inzeráty](https://sellora.sk/inzeraty): browse and search all listings
- [Blog](https://sellora.sk/blog): guides on buying and selling safely
- [Pomoc](https://sellora.sk/napoveda): help center
- [Bezpečnostné tipy](https://sellora.sk/bezpecnost): safety tips
- [Sellora v Česku](https://sellora.cz): sellora.cz, same operator

## Sellora Price Index (monthly)

A monthly index of ASKING prices (what sellers offer, not final sale prices), computed by the server from new listings and published on the 1st of each month: https://sellora.sk/index-cien

Latest edition: 2026-10 (2026-10-01T00:00:00+00:00 to 2026-11-01T00:00:00+00:00, 115,644 new listings).
- Flat rent: median asking rent 650 € per month (124 listings) — https://sellora.sk/index-cien/najom-bytov
- Used cars: median asking price 9 000 € (3,400 listings) — https://sellora.sk/index-cien/ojazdene-auta
- Dogs: median asking price 300 €; with pedigree 700 €, without 350 € (365 listings) — https://sellora.sk/index-cien/psy

Free to quote with a link to the index page; each topic page has an embeddable widget.

## Price guides and selling articles

- [Kočík bazár: koľko stojí použitý kočík a autosedačka (2026)](https://sellora.sk/blog/kolko-stoji-pouzity-kocik)
- [Koľko stojí ojazdené auto: ceny podľa roku a modelu (2026)](https://sellora.sk/blog/kolko-stoji-ojazdene-auto)
- [Koľko stojí šteňa: ceny s PP aj bez PP podľa plemena (2026)](https://sellora.sk/blog/kolko-stoji-stena)
- [Lego bazár: koľko stojí použité Lego podľa série (2026)](https://sellora.sk/blog/kolko-stoji-pouzite-lego)
- [Lyže bazár: koľko stoja použité lyže, snowboard a bežky (2026)](https://sellora.sk/blog/kolko-stoja-pouzite-lyze)
- [Práčka, chladnička a umývačka z bazáru: koľko stoja (2026)](https://sellora.sk/blog/kolko-stoji-pracka-chladnicka-z-bazaru)

## Official profiles

- [Facebook](https://www.facebook.com/sellora.slovensko)
- [Sellora v Česku](https://sellora.cz)

## Sitemaps

- [Sitemap index](https://sellora.sk/sitemap.xml): all listing, category and blog URLs

## MCP server (for AI agents)

Live listing search via Model Context Protocol: `POST https://sellora.sk/mcp`
(Streamable HTTP, stateless). Tools: `search_listings` (incl. brand and attribute
filters), `get_listing`, `check_availability` (is a listing still active + alternatives),
`list_categories`, `list_category_filters`, `price_guide` (market price stats),
`suggest_price` (price for an item described in a sentence), `create_search_alert`
(email alerts for new matches), `create_listing_draft` (start selling
conversationally). Prompts: `prodat_vec` (sell an item), `najit_zbozi` (find an item).
Public data, prices in EUR, results link to listing pages. GET the same URL
for usage notes.

## Product feed

Google Merchant–compatible XML feed of live listings: https://sellora.sk/feeds/products.xml